In this world of intense competition none wants to be left behind. Especially, when it comes to making presence felt in cyberspace everyone want their website on the top of various SERPs.
Search Engine Optimization does exactly that. We at SEO India Higher Up are continuously working towards enhancing the position of our client’s website in the SERPs.
So what is Search Engine Optimization or SEO Secrets?
Doing SEO means performing host of activities on the website. They are:
- On-Page Optimization
- Off-Page Optimization
On-Page Optimization Activities:
These set of activities make changes in the web-page only. The various set of activities performed are:
- Meta Tags/Title Tag Changes
- Website Structure Optimization
- Navigation Architecture
- Page Layout Analysis
- Directory and URL Structure Analysis
- SEO Friendly URLs ( URL Rewriting )
- Keyword Density In Site Content
- Existing Content Optimization
- Optimization of HTML Source Code
- Images Optimization
- Internal Linking & Anchor Text Optimization
- Robots.Txt Creation
- Indexing Analysis
- HTML To Text Ratio Optimization
- XML Sitemap Creation & Analysis
- Google Authorship and Tracking Setup (Mandatory)
- Google Webmaster Tool
- Google Analytics
- Google Authorship Setup
Off-Page Optimization Activities:
- Blog Creation
- Blog Posting
- Article Writing and Submission
- Press Release Writing and Submission
- Paid Press Release Distribution
- Infographics Creation and Submission
- Industry Marketing
- Guest Posting
- Yahoo Answers
Search engine marketing involves increasing the visitors on your website by means of paid campaigns.
First we understand your business thoroughly and then we advise you on the PPC campaign.
With pay-per-click advertizing your businesses gets the opportunity to appear within the search results immediately & it provides the advertiser with complete control over the keywords, advertisements and budget.
With us you can be rest assured of the desired results every time you wanted it.